The big encyclopedia of sales
The big encyclopedia of sales
Book Description
This book is an indispensable guide for sales managers, heads of sales and sales departments, heads of trading enterprises, as well as owners of various businesses. Anyone who wants to learn how to increase their sales and increase their conversion rate will find here the most effective of modern techniques — techniques that sell themselves. The book contains stunning information about consumer psychology. The author's recommendations are the key to people's emotions, which will allow you to influence decision—making and multiply your sales in a short time. This book will help you see your mistakes, tell you how to write scripts and selling texts correctly, prepare a speech and a video, create a case, teach you how to work with customer objections and much more.
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