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1 112 500 UZS
Why you? How to properly explain to customers
In stock
Why you? How to properly explain to customers Book Description  There are many offers, but the client is one. At least, this is how the client sees the situation himself. He chooses who to buy from. Have you? And why do you, in fact? Why are you the best choice for him? It depends on how...
462 500 UZS
The code of persuasion. How neuromarketing increases sales, effectiveness of advertising campaigns and conversion
In stock
The code of persuasion. How neuromarketing increases sales, effectiveness of advertising campaigns and conversion Book Description Grab the attention. To attract. To convince. - Three main tasks that each marketer solves. Are you trying to be convincing, but your texts don't catch people?...
700 000 UZS
The battle for the guest: strategy and tactics of restaurant marketing
In stock
The battle for the guest: strategy and tactics of restaurant marketing Book Description Competition in the restaurant business is getting fiercer every year, turning success and even survival itself into a real art for professionals. "The Battle for the guest" — the book the practice of...
491 875 UZS
Sportivnoe pravo Rossii.Uchebnik dlya magistrov
In stock
The textbook has been prepared in accordance with the Federal State Educational Standard of Higher Education for students in the field of training 030900.68 "Jurisprudence" (qualification (degree) "Master"). The book examines the most pressing problems of sports law, reveals the content of the...
787 500 UZS
The Big Ya method. Where did you get the money and 11 more personal marketing questions
In stock
The Big Ya method. Where did you get the money and 11 more personal marketing questions Book Description By 2030, seventy percent of us are at risk of being out of work — progress is underway, and so many workers will simply not be needed. What to do? Improve personal marketing skills. It is...
134 000 UZS
Dva mira dve ideologii. O polozhenii v biologicheskih i selskohozyaystvennyh naukah v Rossii
In stock
"Two worlds - two ideologies" - Academician T.D. the name of one of the sections of the lecture. Lysenko in the famous session of VASKhNIL in August 1948 in the USSR dedicated to the turning of biological and agricultural sciences towards solving the problems necessary for our country. Doctor of...
375 000 UZS
HR. Recruitment. Training. Marketing. Analytics
In stock
HR. Recruitment. Training. Marketing. Analytics Book Description Based on the real experience of Russian companies, the book includes the best HR projects of the HR Brand Award 2018 competition. From it, you will learn what has changed over the year in such key areas as recruitment, HR...
510 375 UZS
Protivodeystvie nezakonnoy arheologicheskoy deyatelnosti v RF.Voprosi pravovogo regulirovaniya
In stock
Taking into account the latest changes in legislation, the monograph examines the norms of administrative-tort and criminal legislation providing for administrative and criminal liability for illegal archaeological activities in the Russian Federation. According to the author, the judicial...
387 500 UZS
Patrick's syndrome. How to create a personal brand while staying true to yourself
In stock
Patrick's syndrome. How to create a personal brand while staying true to yourself Book Description Did you know that it wasn't Charles Darwin who first formulated the principles of natural selection? This was done by an unknown Patrick Matthew. Alas, the latter did not have enough weight in...
429 875 UZS
Finansovoe pravo.Uchebnik
In stock
The definition of the concepts of "finance", "financial activity", "financial system" is given. The features and principles of financial activity of the state and local self-government are considered in detail. The subject, method, sources and subjects of financial law, specifics of financial...
275 000 UZS
Nobrow. Marketing culture. Culture Marketing
In stock
Nobrow. Marketing culture. Culture Marketing Book Description How has the cultural landscape changed after the emergence of the global supermarket? What happened to contemporary art after Andy Warhol, to pop music after Nirvana and MTV, to cinema after Star Wars? And are the old concepts of...
181 375 UZS
Filosofiya i metodika obucheniya inostrannym yazykam
In stock
This monograph is a development of the foundations of the philosophy of teaching foreign languages as a methodological concept of the theory of teaching foreign languages. This monograph attempts to develop a theoretical section of linguodidactics, which is the integration of the foundations of...
350 000 UZS
How to create your own project for TV and Digital
In stock
How to create your own project for TV and Digital Book Description Sell your project on TV! Collect millions of likes online! Step-by-step instructions in this book. Are you not ready to sit and wait until you are made a star? Until you understand what is the secret of the popularity of some...
143 750 UZS
Zashita fin. interesov gosudarstva.Protivodeystvie firmam-odnodnevkam i ukloneniyu ot uplati nalogov
In stock
About 1,500 legal entities are registered in our country every day. According to the majority of experts, more than 60% of them are created without the intention to carry out legitimate business activities. The legacy of the dashing 90s in the form of one-day firms created for cash-out...
700 000 UZS
The battle for a guest in the area. 120 local marketing tools
In stock
The battle for a guest in the area. 120 local marketing tools Book Description In order for a restaurant to become successful and earn more, constant efforts at the local level are needed. Local marketing is an action to attract guests to your restaurant in a certain area. The task of the...
89 625 UZS
Ekonomicheskaya amnistiya
In stock
Despite the ambiguous perception of our fellow citizens of the idea of an economic amnesty, a positive decision has been made. Obviously, for simplicity and convenience of designation, it was called an economic amnesty, although in its legal essence it is an amnesty in the criminal sphere. The...
513 750 UZS
Filosofiya nauki. Bazovyy kurs. Uchebnik
In stock
The main topics of an interdisciplinary training course designed to prepare for the candidate's exam in "History and Philosophy of Science" are presented. In particular, the specifics of scientific knowledge, historical stages and trends in the development of science, the structure and theories...
450 000 UZS
Cool brands should be hot. A fresh guide to market promotion
In stock
Cool brands should be hot. A fresh guide to market promotion Book Description Based on interviews with marketing executives of such successful brands as BBC, Converse, Coca-Cola, ebay and mastercard, as well as research on the strategies of H & M, MTV and Diesel, the authors reveal the...
92 250 UZS
Vse o bankrotstve grajdan. Viderjki iz normativnih pravovih aktov po sostoyaniyu na 01.02.2015
In stock
This publication contains excerpts from regulatory legal acts regulating the bankruptcy of citizens. The legislation is given taking into account the provisions that come into force on July 01, 2015.
337 500 UZS
Internet marketing for MLM and not only. 7 steps to success
In stock
Internet marketing for MLM and not only. 7 steps to success Book Description Practical guide to online promotion of MLM projects. Artem Nesterenko, entrepreneur, coach and TV presenter, knows firsthand how social networks help to achieve results in the network business. The scale of Artyom's...
250 000 UZS
Viagra for Business: 16 steps to Increase Profits through Marketing
In stock
Viagra for Business: 16 steps to Increase Profits through Marketing Book Description Marta Koronkevich is an entrepreneur (three businesses in her portfolio), founder and head of the I'M GROUP marketing agency, a popular business blogger, an expert in the field of conceptual marketing, a...
236 000 UZS
Amnistiya kapitalov
In stock
The reader is presented with a book in which the author considers such a phenomenon as the amnesty of capital from theoretical and practical positions. The relevance of the creation of this work is due to the fact that in December 2014, when announcing the annual address of the President of the...
37 500 UZS
Discount systems. We implement and develop
In stock
Discount systems. We implement and develop Book Description Do your competitors use a discount system and have a large customer base? Have you also decided to introduce your discount system, but you don't know how? Are you worried that you will waste your money? This book is for you! Many...
175 375 UZS
Bankrotstvo grajdan. Kriterii. Status. Proceduri. Uchebno-prakticheskoe posobie
In stock
The manual comprehensively addresses the legal issues of insolvency (bankruptcy) of individuals (citizens). The main attention is paid to the analysis of the latest legislation on bankruptcy of citizens, the practice of its application. The manual shows the "weaknesses" in the legal regulation...
77 750 UZS
Federalniy zakon "O nesostoyatelnosti (bankrotstve)"
In stock
The publication presents the text of the Federal Law "On Insolvency (Bankruptcy)".
350 000 UZS
Why are customers leaving? And how to get them back
In stock
Why are customers leaving? And how to get them back Book Description David Averin, a successful businessman and marketer with twenty years of experience, offers to take a break from the role of the big boss for a while and "walk a mile in the moccasins of the client." An experienced lecturer...
262 500 UZS
Money in network marketing. How to make a fortune without having a start-up capital
In stock
Money in network marketing. How to make a fortune without having a start-up capital Book Description Network marketing is a special type of business in which large monetary investments are not required, and profit can be obtained in the shortest possible time. Saidmurod Davlatov has managed...
575 000 UZS
Everyone writes! How to Create Content that Works
In stock
Everyone writes! How to Create Content that Works Book Description This is a guide to creating and publishing any kind of commercial online content - it doesn't matter whether you work for a large brand, a small business or for yourself. Leading marketing specialist Ann Handley offers the...
375 000 UZS
Information theory. Laboratory workshop in MATLAB. Study guide
On backorder
The main provisions of the theory of information are given. It contains theoretical information, calculation tasks with examples of m-files, as well as methodological guidelines and control questions. For students studying in the areas of training "Infocommunication technologies and...
225 000 UZS
Маркетинговый план: кратко, ясно, просто
In stock
Маркетинговый план: кратко, ясно, просто Описание книги Известный британский маркетолог предлагает пошаговую инструкцию по составлению эффективного маркетингового плана. Подробно описаны основные вехи создания этого документа; рассказано, как опередить конкурентов и вовремя занять нишу на...
225 000 UZS
Effective sales: short, clear, simple
In stock
Effective sales: short, clear, simple Book Description In his book, the outstanding British marketer Bob Etherington tells how to improve work in the field of sales and thereby lead any company to success. He outlines sales strategies that proved themselves decades ago and remain relevant to...
550 000 UZS
20 most effective online sales tools
In stock
20 most effective online sales tools Book Description A new book by Maria Solodar, a well-known blogger, Internet marketer No. 1, is dedicated to modern effective online sales tools. This is a step-by-step guide: how these tools work, where and for what purpose. Maria gives illustrative...
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